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Philip Roth Unbound
Marketing Campaign

In March of 2023, the New Jersey Performing Art Center hosted a weekend-long festival celebrating, challenging, and examining the life, work, and legacy of novelist and Newark native Philip Roth. As a member of the marketing team, I created a series of designs using bold colors and unique typefaces to capture the essence of both the NJPAC brand and Philip Roth's works. I designed promotional materials such as signs, a program, web ads, and social media assets which were instrumental in helping to create a successful marketing campaign for the festival.

Products used: Adobe Photoshop and Adobe InDesign.

Promo Materials

Digital Campaign

Brand Compliance

Layout

Typography

Color Correction

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Philip Roth Unbound promotional brochure.

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Philip Roth Unbound event program sample pages.

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Philip Roth Unbound web ad samples.

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Philip Roth Unbound event sign samples.

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Philip Roth Unbound social media samples.

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